The Dentinox range of baby care products was looking dated and lacked a clear message for consumers. The brand was desperately in need of a refresh to help gain the trust of mums. My approach was to bring to life the brands heritage. The packaging needed to communicate that it was an established brand, and had been tried and trusted by generations of mums.
This packaging was designed while working with Bray Leino. Dendron is not a client of Archer Studio.